Visual identity is the primary means of brand recognition and the first element that distinguishes one brand from another. It significantly affects the public image of a company, product or service. Therefore brands must be carefully designed and utilise standardised visual identity to be easy to recognise and remember.
Design and pre-press communication media, including posters, billboards, catalogues, brochures, newsletters, leaflets and advertising campaigns. It also includes graphic design of media channels such as for the Internet, television and other media (visual accompanying TV adverts, Internet banner design, leaflets etc).
We build websites that provide an engaging user experience, give your customers the best insight into your business through creative design, and are up-to-date with the latest technology. Whether you need a simple introductory site or a complex database driven package for companies, we are here to provide you with the best solution.
The search engine optimisation services that we provide ensure that your website will have a good online presence on the major search engines. Our SEO techniques and methods are constantly evolving to ensure that we continue to be successful and keep your business on top. Where your business appears online on search engines does determine whether it is a success or failure. SEO is essential to any business that wants success.
Above-the-line is mass communication through media, with the main aim to increase awareness about a brand. Television, radio, web banners, newspapers and billboards are ways to expose the brand most effectively.
An Internet presence creates significant brand differentiation opportunities via social media marketing, including social networks such as Facebook, Twitter, LinkedIn and Google +. There is huge potential to create fresh new content and build long-term channels of communication with target groups.
PR & EVENTS
Building effective relationships and a strong reputation among target audiences is a long and complex process, which must be based on the development of internal and external communication strategies.
Event planning is very effective means of experiential communication with target groups. Our customised services include the preparation of an activity plan and associated budget, marketing and promotion, branding, design concept solutions for all forms of printed material and branding, media promotion, organisation of fairs and stand staffing, and a range of technical solutions.